Hi RinkJustice,Nice looking site and clever idea.
Take a moment and look at it from a user's p.o.v. who has used a search engine for weight loss and your site comes up in the listing. They click from one listing to another and give it one or two seconds to grasp if the site has what they are looking for and if it doesn't grab them they are back to the list of other sites.
In a way the site is 'too clever' because a user scans (not skims) a site and the site gives mixed messages between being a site about comic superheros. For example, if one scans the heading "Zero to Superhero", "Burn, Baby Fat, Burn!", looks at the graphic, then the graphic's caption, "Mass Hysteria!", it is easy for the viewer to associate the four elements and think that it is a site about comic book heros.
No where on the home page is there anything about weight-loss, healthy living, improve your health, etc. You know what the site is about, but making the visitor 'think' to figure out that the ebook titles aren't episodes of the baby superhero runs the risk of being misinterpreted.
Instead of 'Available Episodes' consider something like 'Zero to Superhero Weightloss Plans". You don't have to hit the reader over the head, but provide better word anchors that tell them what you have to offer. Right now the message is too subdued in the catchy phrases.
